Betting Friend

Betting Exchange Place Markets - Wise Up And Win
By Martin Bailey

How To Use The Betting Exchange Place Markets To Your Advantage

Introduction

In article one, I introduced you to the Betting Exchange
concept and explained the basics of LAY Betting (Lay to Lose).
Now in this article, I'm going to introduce you to another
unique and powerful feature of the betting exchanges, the Place
Markets.

What Are Betting Exchange Place Markets?

Place markets are as the name suggests, markets which allow you
to bet on a selection to be 'placed'. Eg. a horse to finish 1st,
2nd or 3rd in a 8 runner or larger field.

Now, the first and most important thing to highlight here is
that these place markets are completely different to the well
known Each Way (EW) betting markets offered by traditional
bookmakers. The Each Way bet is in fact 2 bets of equal stakes.
The 1st stake is on the selection to win and the 2nd is on it to
be placed. So a £10 EW bet will cost you £20 in total.

A £10 place bet on a Betting Exchange is a single bet and
therefore will only cost you £10. If your selection finishes in
a place, you collect your winnings and smile.

Think about it for a minute. How many times have you been
certain that a horse will be placed, but you have not been
confident that it will win...

Traditional Each Way Betting

Take the following example. A horse named 'Im gonna be placed'
that is available to back with traditional bookmakers at 4/1
(5.0). Your very confident that it will finish in the top 3 in
a 10 runner field.

With a traditional bookmaker, your options are:

1) Take a chance on it winning and place a win single on it.
E.g. £10 at 4/1

2) Place an EW bet on it. E.g. £10 EW at 4/1 (5.0). Total
stakes £20. The bookies will pay you 1/5 odds on the place
element of this E/W bet based on their standard EW rules. On
our horse which is available to back at 5.0 this equates to 1.8

Now, the only time the above race will be profitable for you is
if the horse actually wins. In both cases you would make a very
nice profit if it did. For option 1 you would win £40 profit
and for option 2, £48 profit.

BUT, if as you suspected the horse only finishes placed in 2nd
or 3rd, you actually lose money in both cases. With option 1
you obviously lose all your stake money so are down £10. With
option 2, you win £8 on the Place side of the EW bet but still
lose £2 overall as the win part of the bet was a losing one.

Enter The Betting Exchange Place Markets

Using the above example and depending upon the prices of the
other horses in the race, you would probably see the Betting
Exchanges offering odds of around 1.60 - 2.00 (evens) on this
horse being placed. You can therefore put your £10 PLACE bet on
at say 1.8 and collect £8 profit (minus commission) as long as
the horse finishes 1st, 2nd or 3rd. Only if the horse finishes
outside of the top 3 do you lose your £10 stake.

I'm sure this has got you thinking and you can probably see the
power in this straight away!

When combined with a good staking plan and a sensible selection
process, it can be common to have very long winning streaks when
backing horses to be placed on the betting exchanges. These
longer winning streaks more than make up for the relatively
short prices that are offered on selections to be placed.

Place Market Important Notes

A few important things to note about place markets:

1) Unlike the betting exchange win markets, Place markets DO
NOT go "In-Running" when the race starts but this is true of
the traditional E/W bets offered by bookies as well.

2) If a race is planned as a 8 runner or more event but a
number of horses become non-runners leaving less than 8
runners, the betting exchanges still offer odds on 3 places.
This is different to bookmakers who in such cases adjust their
odds on the place payment from 1/5 to 1/4 of the win odds BUT
they only pay out on 2 places. If a 5,6 or 7 runner field is
shortened to less than 5 runners, the betting exchanges will
still offer place markets and payout if the horse finishes 1st
or 2nd.

3) You can make up the equivalent of an E/W bet on the betting
exchanges by placing a bet on the win market and a separate bet
on the place market. Depending upon the type of race and the
form of the market, you will often find that this offers more
value in terms of odds than an E/W bet with a bookmaker.

Backing Or Laying On The Place Markets

As explained in article 1, the ability to Lay a selection is
perhaps the most important feature of the betting exchanges.
You now have the ability to Lay selections to be placed. In
other words, if you have a valid reason to believe that a
selection will not even finish in a place, Lay it to Lose on a
betting exchange. The real beauty of laying on the place
markets, is that the odds are always much lower than the
outright win odds so your lay liabilities are much lower.

Trading On The Place Markets

As the place market prices are much lower than the outright win
market prices, they also offer a great place to learn the skill
of TRADING without much risk to your balance! Betting Exchange
trading is simply the process of betting on price movements for
guaranteed profits. E.g. Back a horse at 4.0 and then Lay it
later at 3.0 for a no risk bet or guaranteed profit regardless
of the outcome!

Betting exchange trading will be covered in detail in a future
betting article.

Summary

Place markets should be used as part of your betting armory.
They offer you the chance to make money frequently with long
winning streaks being very common. This helps to build your
confidence as well as your betting bank!

Bookie Each Way bets are not always poor bets but in the vast
majority of races, the odds are stacked firmly in the favour of
the bookmakers. They simply love punters taking EW bets on these
races as they know its their bread and butter. A small
proportion of races where the market is formed in a certain way
do offer the punter very good E/W value but that's for a
different day...

Well that's it for part 2 of my betting exchange articles. In
part 3, I will be explaining the Betting Exchange In-Running
markets.

About the Author: Visit http://www.the-secret-system.com now
for more free betting and gambling related information by
Martin Bailey.

Source: http://www.isnare.com